Crypto Airdrops and The Endowment Effect
In the crypto world, airdrops have sparked a modern-day gold rush. Everyone loves getting something for free, even the wealthy. However, the […]
Understanding Behavioral Principles: The Psychology Behind User Engagement
When it comes to designing experiences that drive user action and long-term engagement, understanding behavioral principles is key. These principles are rooted […]
Choosing Between Equal Rewards vs. Raffle Rewards
When it comes to motivating users, extrinsic rewards are one of the most powerful tools available. Whether you’re running a promotional campaign […]